Sixtyfive
Sparkling Trust: A Journey from the Start
Deliverables
Branding, Website, Video, Marketing
Made for
Sixtyfive
Year
2022
About
SixtyFive offers advanced credit solutions based on home equity for mature citizens in the United States, providing them with flexibility and a comfortable retirement while maintaining their accustomed lifestyle
The Concept
"The concept behind SixtyFive's branding was to create a better future, an optimistic, flexible, and friendly language that builds trust from the very beginning. The project included strategic thinking on the company's name, marketing materials, design, website construction, and visual language from A to Z."